Start the Conversation
People today want businesses to interact with them. They want to know that their thoughts and opinions matter. All you have to do is start the conversation and social media offers this ability. Sometimes this requires asking the right questions. Other times it involves publishing a thought-provoking post. This is the first step in building a strong relationship. It also helps you build a big following.
Dr. Andrew Tibbitts - Andrew Tibbitts DDS & Associates
"I met Mike about 10 years ago at a networking organization. I ended up hiring XCEL Creative to handle my marketing for all of my dental practices. Mike & the SEO team helped my sites rank on the 1st page of Google, Yahoo & Bing. I always refer XCEL Creative to my friends because I know he will treat them well and produce results."
Andrea Leib - On Track School
"I have worked with XCEL Creative for over 8 years. Mike is always bringing new ideas to our organization to help us grow and build an online private school that is cutting-edge for students on the go, chasing their dreams in motocross, surfing, carting, horseback riding, etc.. We consider Mike and everyone at XCEL Creative apart of the On Track School family!"
Glenn Wallwork - Bluefin Pools
"Mike & his team built a beautiful website for my company, and made sure that it converts as well. I was referred to XCEL Creative by a friend, and I'm so glad I was, because they have taken my company to the next level. Mike helps create marketing strategies that produce an ROI that stays within my marketing budget."
Jon Favillo - Jon's Movers
"XCEL Creative has been an essential part of our marketing strategy. Mike & his team helped us monitor and track each lead that comes into Jon's Movers so I can make better decisions on how I'm allocating my marketing funds and maximizing my ROI. The moving industry is very competitive BUT XCEL Creative has been able to set us above the rest. The only thing I wish I would have done is trusting XCEL and building our relationship and friendship sooner."
Dr. David Newman - Newman Plastic Surgery
"I have been a customer of XCEL Creative for many years. Mike has helped us build up our social media presence. Mike is always available when I need him to make a post or create an ad for an upcoming holiday or promotion. XCEL Creative has been a pleasure to work with and is top notch company."
WE CARE Heating, Plumbing and Air
"XCEL Creative has created a social media campaign that helps with our brand awareness and lead generation. Mike & his team have developed ads that produce a great CPL for the Plumbing & HVAC industry and we are thrilled to have Mike be part of the We Care Plumbing, Heating and Air family."
Social Media Marketing Strategies That Work
Most business owners don't have extra time in their day to learn what works in social marketing and what doesn't. So, they take the approach of throwing a bunch of things at the wall and seeing what sticks. Why not cut to the chase and use social media marketing strategies that have been proven to work? This saves you time, money, and a ton of frustration. It also gets you better results.
Create Memorable Posts
While social media is a good way to stay in touch with customers and prospective customers, it can be difficult to stand out. If your posts look like everyone else's, your followers will just scroll past them. Instead, create memorable posts that make people stop and pay attention. Position yourself as the one business that everyone else talks about online because the things you publish are memorable and outside the norm.
Promote Your Brand, Not Someone Else's
One of the benefits of social media is that whatever you post can be shared. And this is what you want, isn't it? Of course! So, what happens if a majority of your posts are things that you've shared from other sites? You're promoting that company's brand versus building your own. By creating your own materials for social media, you get to boost your brand. That way, when others share your posts, they're doing the same.
